Going Old School | Episode 039

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I was checking through my emails the other day and answering lots of questions on social media, marketing and lead generating. I stopped at one question that really sparked my interest: “what methods of communication are we currently missing out on?”

Social media is what we do and what we love and you MUST have a social media presence in 2020 to grow. BUT I am still a big lover of the old school method; chatting to people in person or picking up the phone.

Today is going to be a fun episode as we talk about some clever ways you can connect on a personal level and build relationships that will make you stand out, especially in a time where a lot of our connection is digital!

If you’ve been looking for a clever way to connect, stand out and make a sale, let’s get right into it!

We’ll be talking about:

1.  Connecting to people the old school way [02:15]
2.  The 7 second rule to get someone’s attention [05:30]
3.  5 clever, old school, and not so old school, ways to connect and be remembered [07:58]
4. Method #1: Using Messenger to check on your customers [08:30]
   • No agendas, just check in and make it all about the customer [09:00]
5. Method #2: Emailing [12:33]
6. Method #3: Picking up the phone [13:18]
7. Method #4: Sending postcards and gratitude notes [16:43]
8. The positive impact and long terms effects of these methods to your business [23:22]
9. Method #5: Random gift giving and being thoughtful [24:40]
   • Hoarding gifts [25:17]
   • Gift cheques [24:41] 
   • Sending seeds [29:27] 
   • The little book of happiness [30:27]

• The Panic Button by Tammy Kirkness (https://www.amazon.com/Panic-Button-Book-Relieve-Whenever/dp/0358525942)
• The Little Book of Happiness: Live. Laugh. Love. by Alison Davies (https://www.amazon.com/Little-Book-Happiness-Live-Laugh/dp/1787131122)

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