Building a business on Social Media is a lot like dating – you can’t force connection, copy someone else’s personality, or expect commitment without building trust first.
Today on the Direct Selling Accelerator Podcast, I’m breaking down a simple content formula built around the 3 key components of every successful business: so you can create social media content that builds trust, delivers real value, and actually connects with your ideal customer.
Because copying someone else’s strategy won’t make you successful. Their content works for THEM because it’s built around their personality, audience, voice and style.
In this power episode ‘How To Date,’ we cover:
1. How to create content that provides value
2. The posts that build connection and interaction
3. Sharing stories that create relatability
If you’re waiting to become perfect on social media… you’ll be waiting forever, let’s start today!
This Spotlight Special was first shared as part two of our Dating 101 series, and while some platform names and features have evolved since then, the core strategy is still incredibly relevant: when your content adds value, education, and support, growth comes naturally.
I’ll be talking about:
➡ [01:03] How to ‘Date’ Your Ideal Customer
➡ [01:42] Why Copying Others Won’t Work
➡ [02:39] Formula vs Recipe Explained
➡ [02:51] Building Your Social Media “Recipe”
➡ [05:03] The Content Formula That Works Today
➡ [06:45] Why Storytelling Builds Trust
➡ [07:24] Using Hooks to Stop the Scroll
➡ [08:00] Sell Without Selling
➡ [08:54] The Most Important Ingredient: Value
➡ [10:30] Attract, Convert & Retain
➡ [11:54] Taking Conversations to ‘Second Base’
➡ [12:15] Free Hooks conversation starter
Resources:
➡ Missed Part One? Catch it here: https://youtu.be/UafKos8ntzY
➡ Grab my FREE Scripts To Start A Conversation: https://go.auxano.global/conversationstarters
➡ Grab your FREE posting calendar: https://go.auxano.global/10-simple-steps-to-transform-your-facebook-posts1664249416382
Free Facebook community: facebook.com/groups/socialmediafordirectsellerswithgregandsam
Are you ready to keep growing? Learn more about joining the Auxano Family – https://go.auxano.global/welcome
Connect with Direct Selling Accelerator:
➡ Visit our website: https://www.auxano.global/
➡ Subscribe to YouTube: youtube.com/c/DirectSellingAccelerator
➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/
➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach
➡ Follow us on Facebook: www.facebook.com/auxanomarketing
➡ Email us: [email protected]
If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.
Are you ready to join the Auxano Family to get live weekly training, support and the latest proven posting strategies to get leads and sales right now – find out more here: https://go.auxano.global
